MASTERS EXPO 2022 prepares for most colorful edition
MASTERS EXPO is Europa’s meest exclusieve zakenbeurs en focust op vakmanschap, innovatie en ondernemerschap. Circa vierhonderd bijzondere (familie)bedrijven uit bijna twintig verschillende branches – van business tot vastgoed, van auto’s tot design en van horlogerie tot boten – betreden de beursvloer van 8 t/m 12 december 2022 in RAI Amsterdam om zaken te doen, te netwerken en elkaar te treffen. MASTERS EXPO – Capital Of Great Business – is het grootste sociale netwerkevent van Nederland. Het thema dit jaar: ‘The Colourful Edition’, met een kleurrijk officieel campagnebeeld…
For five days RAI Amsterdam is colored with entrepreneurial spirit on an area of 40,000 square meters. The fair sees and offers opportunities for sustainable and future proof premium businesses, which are trendsetting and connecting. The twenty-first edition carries the theme 'The Colourful Edition': the numerous launches and novelties this year from prestigious global brands are the signposts to a variety of markets, opportunities and people.
Colourful stands for vivid: the colorful type, the ravishing moment, the unique experience. There is so much to experience and see at MASTERS EXPO 2022. So many different products and possibilities. So much diversity and different encounters. According to MASTERS, that also means colorful.
The models adorning this year's campaign image are the talented dancers of Nederlands Dans Theater (NDT). Thanks to their elegance, contemporary dance talent and inspiring display, MASTERS EXPO chose a unique collaboration. For sixty years, NDT has been one of the world's leading contemporary dance companies. Housed in The Hague, the group performs to an international audience of 150,000 in Europe, America, Asia and Australia. Photographer Rahi Rezvani, "Hairdresser of the Year" Juliette den Ouden and styling concept Roel Schagen made this production possible.
From art to tech
Focused on the sustainable development of technology, this year MASTERS EXPO shows remarkable innovation in the fields of transportation, real estate, travel and gadgets. In addition to well-known designers, artists and major project developments, Dutch boat builders are also well represented.
Unique exhibition concept
The high-profile range of gastronomy, live entertainment, podcast recordings, art and design makes for Europe's most unique fair concept. Musicians, dancers, singers, tastings, intimate stages and live art: there is something to experience everywhere. And for everyone. Enjoy a delicious lunch or dinner at a record number of surprising culinary hotspots.
MASTERS TALKS
Top entrepreneurs, top thinkers and young professionals come together in the congress center at MASTERS EXPO during a substantive and challenging program led by well-known and experienced moderators. Lessons, visions and experiences of icons as well as personal interviews are the ingredients of MASTERS TALKS. In between there will be the opportunity to meet each other and enter the exhibition floor.
Restaurant M*
The opening day of MASTERS EXPO is all about the Exclusive Preview: a select group will have the chance to be the first to enter the exhibition floor and experience the most talked-about novelties. The Captains Lunch on this day marks the launch of Restaurant M*, the most talked-about gastronomic concept in the Netherlands, good for a record number of Michelin stars. It is the only place where all the great Michelin-starred chefs celebrate the joy of their profession together. Shoulder to shoulder, evening to evening. This year, due to its great success in 2021, also afternoon to afternoon.
Business Monday
Traditionally, the fair closes on Monday with the largest networking day in the Netherlands, where all the drinks and small-events at the fair are dedicated to level networking.
