Marcel Wanders designs facade of new Louis Vuitton men's store in Miami

Louis Vuitton opened its new menswear boutique in the heart of the Miami Design District. Studio Marcel Wanders had the privilege of designing the exterior of the boutique. In addition to the opening, it was also time for the studio's launch of the Petal Chair for Objets Nomades. Unique and surreal.Text: Mical Joseph
Image: Marcel Wanders studio, 2021

An ode to...

The building's exterior is an architectural adaptation of the Diamond Screen pattern designed by Marcel Wanders' studio for the brand's interior collection, Objets Nomades. This design reinterprets the emblematic Louis Vuitton monogram, paying homage to Miami's modernist architectural style.

Iconic and functional

Miami Design week saw the launch of the Petal Chair. It is the latest addition from Marcel Wanders studio to the Objets Nomades collection for Louis Vuitton. Covered in comfortable, rich leather, the nine cushions of this elegantly constructed Petal Chair resemble a flower in bloom. Designed with an arrangement of four petals as the seat, this functional and enduringly beautiful chair mimics nature as it brings Louis Vuitton's iconic flower to life.

Virgil Abloh

Studio Marcel Wanders is honored to have been a part of the commemoration of the recently deceased Virgil Abloh with the Louis Vuitton family to celebrate his life, legacy and contribution to the creative sector.