'Anyone who wants to create exemplary timepieces must set the bar very high.' According to Rolex, this is how watches are created that over time become icons. The brand proves this all too well with the recently released watches that made their appearance at Watches & Wonders in Geneva. GASSAN highlights some of the nouveautés.
It is an ever-present challenge made visible by Rolex's ambition to perfect every part, question every method and master all parts of watchmaking. In its own words, the new Rolex watches in 2023 illustrate a desire to innovate while providing a sense of continuity, to innovate while respecting tradition, and to make full use of technology combined with the courage to create.
The new Oyster Perpetual Day-Date 36 features dials made of ornamental stone with colors that evoke the atmosphere of the Mediterranean coast. Green aventurine, cornaline and turquoise are combined with watches in 18-carat Everose, yellow and white gold, respectively.
An expression of Rolex's skill in dials, the new Day-Date 36 watches are also a testament to mastery of stone setting. This combination of exceptional stones, precious stones and precious metals highlights the excellence and elegance of this watch.
The new dials of the Oyster Perpetual 31, Oyster Perpetual 36 and Oyster Perpetual 41 come alive thanks to their color, dynamism and cheerfulness. They feature bubbles in multiple shades that playfully bring together the five colors first introduced in the 2020 collection.
Click here to learn more about this vibrant design.
The GMT Master II allows the wearer to view time in another time zone. This watch marks our connection to the world. The model is now available in two new versions: one in 18-carat yellow gold and one in yellow Rolesor. Both come with a Cerachrom bezel ring of gray and black ceramic, a completely new color combination.
Craftsmanship is evident in the choice of materials and precise workmanship, which together make the watch come into its own. The harmonious contrast between the brilliant gold of the Jubilee strap and the two-tone bezel with darker, less saturated colors recall the Earth's orbit around the sun and the alternation between day and night.
The new, lightweight and robust Oyster Perpetual Yacht Master 42 by RLX titanium is the ideal ally for anyone who wants to move freely. Ideally suited to the demands and pressures of competitive sailing, the watch puts watch craftsmanship at the service of sporting performance. After the Oyster Perpetual Deepsea Challenge, the Yacht-Master 42 is the second Rolex watch made of RLX titanium and is confirmation that lightness is a quality to be taken seriously.
Want to know more about this sporty model? Check out the website here.
The distinctive style and outstanding performance of the Oyster Perpetual Cosmograph Daytona have ensured its iconic status, which extends far beyond racing circuits. To celebrate the 60th anniversary of the watch, Rolex is letting the legend live on by revamping the entire series with a new look that includes the case, dial and movement. The many changes and innovations are a reminder that the quest for excellence is a race without a finish line.
The elegant Perpetual 1908 is proof of Rolex's endlessly bold spirit. Possessing both the brand's historic hallmarks and many innovations in watchmaking, the watch represents another milestone in Rolex's pursuit of excellence. A Rolex steeped in both tradition and modernity, the 1908 promises to deliver outstanding performance.
Click here for more information about the Perpetual 1908
The Explorer series has been expanded with the arrival of a new 40 mm model. This watch offers better readability and features all the qualities that have made the Explorer - one of the world's first multifunction watches - a reference for decades. The new Explorer 40 is simple, strong, corrosion-resistant and made of Oystersteel, a special alloy from Rolex. The satin finishes on the center case, strap and buckle combined with the light reflection from the polished sides of the case are an invitation to look at this watch with fresh eyes.
Want to know more about this adventure watch? Check out the website here.
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