New kid Loes Daniels: selling in more than 50 countries

Loes Daniels started her company Experiencegift in 2014 at age 32. Today, the world quite literally lies at her feet thanks to her

The 32 year old Loes Daniels started business in 2014. The world is now literally at her feet thanks to her company Experience gift. This has grown into a company with online points of sale in no fewer than 50 countries. In addition to conquering sales points in these countries, Loes also conquered a place in the 'Quote top 100 self-made millionaires'. There is no shortage of ambition, because she wants this together with her team NewKid become the largest gift card company in the world.Text: Fleur de JongDon't you want to arrive with a standard bottle of wine on that one birthday? Loes thought Experience gift, a company that makes it possible to give someone a wonderful travel experience as a gift. Loes' company now consists of 3 labels: Hotel gift, Flight gift en Activity gift. You can choose from 270.000 hotels worldwide, flights from all major airlines and activities in more than 680 worldwide destinations. The motto of New Kid Loes is focus. The focus for the next two years? Become the largest gift card company in the world and reach €100 million in turnover within the next two years.

What is your personal USP?

"Like most entrepreneurs, I am a hard worker and go-getter. I think my USP within the company is that I can think big, but at the same time I can translate this into a concrete plan to actually implement it. I can keep an overview and get the different teams involved in the vision and execution." 

What can the older generation of entrepreneurs learn from you?

"On the one hand, remain innovative, but perhaps also dare to think big and continue to think. In my opinion, as a company you must continue to innovate and improve in order to grow. The current (online) world is moving so fast, not innovating is going backwards."

Who is your mentor or source of inspiration in the field of entrepreneurship?

"These have been different sources of inspiration during the different phases of our company. During the start, I was looking for more tips & trips for starting a business, motivation, but also the practical matters that go with it. Now I am more looking for growth strategies, success stories and leadership examples. In every phase these are different sparring partners and people who inspire me. My companion, Jorik Schröder, has always been, and still is, a constant factor and sparring partner in this.''

What is your motto or quote?

"Focus” Dare to say no, because as soon as you do things half way, nothing will come of it. Work always comes first.”

What is the biggest entrepreneurial risk you have taken so far?

"Launching Flight gift in 2017. We had not done any market research and spent almost two years developing the website and booking system. We went live just before the Christmas period, our busiest period, and luckily it went well straight away. We worked nights during the first period to successfully process the first bookings and further optimize the system. Fortunately, everything went well, but there was no market for the same money and the investment was in vain. We will explore this more closely for future concepts."

Where will you be in 3 years?

“I hope so in three years Experience gift is the best gift card company in the world and that millions of people have received a wonderful experience through us.''Do you know or are you a successful, young entrepreneur who also deserves a place in the spotlight? Please email Fleur de Jong ([email protected]).Click here before and after,  new kid Madelon Vos.