Back to Greatness

Programme

10–14 December 2026 · Amsterdam

The programme

The impressive offering of (family) businesses, brands, gastronomy, live entertainment, podcast recordings, art and design makes MASTERS EXPO the most unique trade fair concept in Europe. Entrepreneurs, investors, CEOs, leaders, politicians and visionaries meet each other. Musicians, speakers, Michelin-starred chefs, dancers, singers, tastings, charity, intimate stages and live art: there is something to experience everywhere.

IMASTERS Opening - The Birthday Party

Thursday 10 December

MASTERS Opening - The Birthday Party

IIThe Friday — Icons & Influencers

Friday 11 December

The Friday — Icons & Influencers

IIIVIP Night

Saturday 12 December

VIP Night

IVThe Sunday — Family Day

Sunday 13 December

The Sunday — Family Day

VBusiness Monday

Monday 14 December

Business Monday

10–14 December · Amsterdam

The Next Move Starts Here

Five days, the most relevant moment to do business.

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