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Prince launches company

3 december 2022Door Fleur de Jong1 min lezenMASTERS EXPO NEWS

As the son of a successful entrepreneur, Bernhard van Oranje, it is inevitable that Samuel van Vollenhoven will follow the entrepreneurial path. At MASTERS EXPO he launches his new company Sam's Garage. A high-end customization company of modern Jeep Wranglers. A refrigerator in the back, Alcantara seats or a Mosswood Green color for your Wrangler? Everything is possible.

But the (blue blood) really crawls where it can't go, because the apple doesn't fall far from the tree when it comes to cars either. As the son of co-owner of Circuit Zandvoort, Samuel shares his love for car racing with his father. The appearance of the Jeep is therefore less important. The focus of Sam's Garage is on improving road handling.

According to Samuel, the desire to personalize your car is increasing these days, instead of buying a standard model ''off the shelf''. 

This has been possible for years with the Jeep Wrangler. But this process is aimed at driving off-road, while Sam's Garage focuses on improving road behavior. According to him, the comfort and safety when flying through a bend could be slightly improved. This in combination with packages to customize the interior as desired, bring the exterior to a new finishing level and add a pinch of Sam's Garage magic, make the car truly unique…

MASTERS EXPO 

Visit Sam's Garage at MASTERS EXPO. From December 8 to 12 in RAI Amsterdam: MASTERS EXPO – The Colorful Edition. Order your tickets here.