Taste

Clothing brand joins forces with Amsterdam designer

20 april 2023Door Fleur de Jong1 min lezenART & DESIGN

Next time you might think twice before deciding to throw those three-quarter length pants in the trash. During Milan Design Week, the Italian clothing brand Colmar announces a collaboration with Amsterdam designer Kees Dekkers. The result is a high-quality piece of sustainable design made from discarded clothing.

Next time you might think twice before you decide to throw those three-quarter length pants in the trash. During Milan Design Week, the Italian clothing brand Colmar announces that it has joined forces with the Amsterdam designer Kees Dekkers. The result of the collaboration: a high-quality piece of sustainable design made from discarded clothing. 

Designer Kees Dekkers highlights high-end fashion, disposable face masks, cosmetic products and other materials that are no longer used. No Waste Chair the different sides of the uncomfortable waste problem. Each unique chair tells its own story with varying content. 

After Colmar met with the Dutch designer, the seed was planted Colmar Again planted. A project that brings art together with the brand that celebrates its centenary this year, with the aim of increasing environmental awareness.

Manifesto against waste

The project is a manifesto against waste and in favor of optimizing circularity in the production chain; a way of giving objects new life through art, by looking them straight in the eye or, as in this case, sitting on them. Colmar Again includes 20 chairs, each with a different filling and therefore unique, which can be admired during Design Week from April 17 to 23 in the Colmar Flagship Store on Piazza Gae Aulenti.