Taste
GASSAN celebrates 750 years of the capital: "Our company has been inextricably linked to Amsterdam for almost eighty years"
Amsterdam is celebrating, and family business GASSAN stands ready as a proud partner to mark this special milestone. With the celebration of 750 years of the capital, the diamond cutting company underscores its connection with Amsterdam and contributes to the future through initiatives in craftsmanship and sports.
Amsterdam is celebrating, family business GASSAN is ready as a proud partner to give this special milestone extra shine. With the celebration of 750 years of capital, the diamond cutting company emphasizes its connection with Amsterdam and contributes to the future with initiatives in the field of craftsmanship and sports.
GASSAN is an official partner of the anniversary celebration. The official celebration will run from 27 October 2024 to October 2025. The partnership was inaugurated with an official signing ceremony, where Alderman for Economic Affairs Sofyan Mbarki and GASSAN CEO Benno Leeser sealed their joint commitment to celebrating the city and its future.
“Our company has been inextricably linked to Amsterdam for almost eighty years”
The collaboration around Amsterdam 750 shows the strong bond between GASSAN and the city. “As an Amsterdam family business, we are proud to contribute to the celebration of such an important milestone. By investing in the development of Amsterdam in areas such as education and sports, we show how important it is to invest in the future of our city and its residents,” said Benno Leeser. The Amsterdam-based company has long felt a strong connection with the social and cultural development of the city and has been actively contributing to it for many years. Leeser added: “Our company has been inextricably linked to Amsterdam for almost XNUMX years. We look forward to the many initiatives that this collaboration will bring and are looking forward to celebrating this festive year together with the people of Amsterdam.”
Investing in authentic Amsterdam craftsmanship
As part of the celebration, GASSAN wants to make Amsterdam shine even brighter. The family of jewelers plans to invest in the education and development of the next generation of craftsmen in the traditional Amsterdam diamond cutting trade. This initiative stems from pride in Amsterdam’s historical heritage represented by the diamond industry. The company also emphasizes its commitment to the education of the city and its residents and the importance of craftsmanship in the capital.
In addition, GASSAN will sponsor the street football tournament that is being organized in honor of the 750th anniversary of Amsterdam. “Football is a sport that is deeply rooted in the Dutch culture and community. It is a perfect bridge between our core values as a family business and society,” said Leeser. “The team spirit and passion for sports, especially football, reflects our dedication to the well-being and development of our community.” The partnership between GASSAN and Amsterdam will run throughout the year and will continue until the end of the anniversary celebrations. The city is currently developing many other initiatives to mark the anniversary year.



