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'The bird is freed': Musk auctions Twitter logo

4 september 2023Door Fleur de Jong2 min lezenLIFESTYLE & TECH

Last year, Elon Musk decided to acquire Twitter for $44 billion. After the takeover, he tweeted 'The bird has been liberated', referring to the platform's logo. The new owner now appears to take his statement seriously. The multi-billionaire is auctioning off mementos from the 'old' Twitter.

Last year, Elon Musk decided to acquire Twitter for a paltry $44 billion. After the takeover, he jokingly tweeted the text 'The bird has been liberated', referring to the platform's logo. However, the new owner now seems to take his statement very seriously. The multi-billionaire decides to auction off all mementos of the 'old' Twitter.  

Musk previously announced that he wanted to rename Twitter 'X'. In their own words, an all-encompassing app. He wants to offer a platform comparable to WeChat in China. Within this app you as a user can send messages, call, pay and send money to each other. WeChat also has a number of mini programs that allow you to do almost everything you do online. Think of streaming films and series, ordering food, shopping or taking out a loan. 

The first step now seems to have been taken; The new X logo has recently been projected on the walls of the head office. The logo on the platform's website has also already been adjusted.

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Throwing it away is a shame

In the context of 'throwing it away is a waste', Musk decided to sell all items that are reminiscent of the old Twitter. The Auction House website shows: ''Twitter Rebranding: Online auction featuring memorabilia, art, office assets and more.'' Among the 548 lots on offer are coffee tables, birdcages and oil paintings. Dozens of desks, chairs, musical instruments and a real DJ booth are also offered. One of the most striking items is the Twitter sign that currently hangs on the side of the headquarters in San Francisco. The lot in question also states that the buyer is responsible for hiring a licensed company that is allowed to dismantle it. 

For example, one of the paintings is an image that then-President Barack Obama tweeted when he was re-elected in November 2012. At the time, it was the platform's most liked tweet. 

Bidding is possible from September 12. The auction will close two days later.

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