Step into the world of MASTERS EXPO! Are you a driven professional who is ready for a unique role in a dynamic environment? Welcome to MASTERS HQ, where we not only lead the way with our leading business fair MASTERS EXPO, but also publish the renowned MASTERS MAGAZINE. Our passion for the media world is boundless: with the fair, our magazine, MASTERS TV and an impressive online platform, we are the media partner in the premium business segment.

The position: Brand activation & hospitality specialist at MASTERS EXPO

As a Brand activation & hospitality specialist, you are responsible for developing, realizing and executing strategies to position MASTERS products and close hospitality deals within the MASTERS network. You have a helicopter view of the entire MASTERS ecosystem and are able to come up with various creative strategies to offer our products to both existing and new relationships. You work closely with the Operational Director and are actively involved in both the hospitality experience that MASTERS offers and the digital initiatives to achieve turnover growth. You have a deep understanding of our brand and the industry in which we operate. It fascinates but does not overwhelm you.

Specific responsibilities:

• Developing and implementing brand activation campaigns.
• Realizing and closing relevant hospitality deals with existing and new relationships.
• Maintaining relationships with important sponsors & hospitality partners.
• Coordinate events and ensure an excellent hospitality experience.
• Creating innovative (online) strategies to effectively position MASTERS products within the MASTERS ecosystem.

What are you bringing?

• Educational background: A completed HBO or WO education, preferably in the field of Marketing, Communication, Hospitality Management.
• Experience: Demonstrable experience in the field of brand activation and hospitality. Preferably within the events or hospitality industry.
• Innovativeness: The ability to conceptualize, realize and execute innovative and creative ideas.
• Independence: An independent and cheerful working attitude in which you supervise and produce projects from start to finish. We don't have a 9 to 5 mentality.
• Language proficiency: Excellent written and communication skills in both Dutch and English.
• Digital marketing: Experience with digital marketing and online sales strategies is an advantage.
• Brand understanding: In-depth understanding of the MASTERS brand and industry.
• Problem solving ability: Strong analytical and problem-solving skills.

What do we offer?

• Dynamic working environment within a leading and leading media company.
• Opportunity to help build high-end events such as MASTERS EXPO.
• Competitive salary package and excellent secondary employment conditions.
• Inspiring team of professionals you work with.
• Diverse and collaborative work environment that encourages creativity and innovation.

Your next step?

Are you passionate about brand activation and hospitality and do you see yourself being part of the landscape of MASTERS EXPO, creating, organizing and innovating? We cordially invite you to become part of our team. Send your CV and motivation to Yossi Gijrath via yossi@mastershq.nl.