Regent Seven Seas Cruises® enters the wild waters with the Aston Martin Aramco Formula One Team, becoming their first global cruise partner. Said Andrea DeMarco, president of the cruise line: “Together we hope to create once-in-a-lifetime experiences for all of our guests.”

Aston Martin Aramco was founded in 1913 by Lionel Martin and Robert Bamford. Since then, the brand has unleashed a colorful collection of high-performance cars on the world. Think of the Goldfinger DB5, the V8 Vantage, the Vanquish and let's not forget one of the fastest SUVs in the world, the DBX 707.

“The team is the epitome of high performance in Formula 1, which fits perfectly with Regent's worldwide reputation.”

The Aston Martin Aramco F1® Team returned to the Formula 1 grid in 2021 under the leadership of Canadian entrepreneur Lawrence Stroll. Since then, the team has invested heavily, including the opening of the new AMR Technology Campus in Silverstone. During the new F1 season, two-time world champion Fernando Alonso and Canadian Lance Stroll will drive under the team's flag. Supported by Test and Reserve Driver Felipe Drugovich, Stoffel Vandoorne and Team Ambassador Pedro de la Rosa. If you happen to zap to the sports channel this season; Naturally, the collaboration will result in the Regent logo appearing on the car and the racing suits of the drivers and team members. 

VIP experience with racing team

Bundling as partners Regent and the Aston Martin Aramco Formula One® Team join forces to develop exclusive experiences for true luxury enthusiasts. Think of tailor-made VIP experiences with the racing team and tours of the team's advanced AMR Technology Campus in Silverstone. As the icing on the cake, there are also special Spotlight Voyages that will immerse guests in the world of ultra-luxury cruising and high-performance motor racing. 

President Andrea DeMarco is pleased to announce the new partnership: 'The Aston Martin Aramco Formula One® Team is the epitome of high performance in Formula 1, which fits perfectly with Regent's globally renowned reputation for delivering unparalleled experiences. Together with the Aston Martin Aramco Formula One® As a team, we hope to create once-in-a-lifetime experiences for all our guests, providing opportunities for further discovery and enrichment during our cruises.”