Scoop: BMW shows XM and i7

At BMW, new technologies and models follow one another in rapid succession. But the credo "Sheer Driving Pleasure" and sustainability are never lost sight of in the process. At MASTERS EXPO, the brand is presenting two of its latest models: get an early introduction to the new XM and BMW's all-electric flagship, the i7...
BMW Group

The car will not appear until the spring of 2023 , but at MASTERS EXPO you will have a unique opportunity to get acquainted with this gem in advance. The BMW XM features plug-in hybrid propulsion with an M TwinPower Turbo V8 gasoline engine and a powerful electric motor that together provide 653 hp. The new model is thus aardly fast we can say; from standstill you sprint to 100 km/h in 4.3 seconds, while the distinctive 8-cylinder soundtrack sounds from the sports exhaust system.

Personal preference 

The control panel on the center console of the BMW XM contains controls that allow the driver to change the driving experience according to personal preference. For example, for the first time there is the M HYBRID button, which allows you to select the desired combination of the gasoline engine and/or electric motor. Furthermore, there is a Setup button that gives direct access to the settings of the drive, chassis, steering, braking system, M xDrive and the degree of regeneration of energy when braking. 


BMW i7

With the all-new BMW 7 Series, BMW paves new roads to driving pleasure, comfort for long journeys and a level digital experience world. Central to this is the all-electric flagship, the BMW i7. 

In this car, it is enjoyment for both driver and passenger. The driver is most likely to experience the model as a dynamic driving sedan and the passengers can enjoy the luxurious ambience in relaxation and silence.

Home Cinema

For example, in the new BMW 7 Series, you have the BMW Theatre Screen in the rear that extends down from the headliner. With its 31.3-inch touchscreen, 8K resolution, Bowers & Wilkins Diamond Surround Sound System with optional shakers in the seats and 5.5-inch touch panels in the rear doors, it's really just a mobile home theater. The perfect place to stream your favorite movie on the go with the integrated Amazon FireTV.

Occupants of the BMW i7 can additionally enjoy another sound experience: BMW IconicSounds Electric offers the appropriate sound for every driving movement. For the first time, all soundscapes - developed by film music composer Hans Zimmer in collaboration with BMW Group - are available. Your car pretty much becomes your second home.

BMW i7

BMW i7

BMW i7


Want to see the BMW XM and the BMW i7 with your own eyes? Visit BMW Group Netherlands at MASTERS EXPO. From December 8 to 12 in RAI Amsterdam: MASTERS EXPO - The Colourful Edition. Order your tickets here.