PARTICIPATION REQUEST '26
MASTERS STORIES

Meet the partners

From artworks that inspire to cars that make dreams come true. From exceptional travel experiences to the most exclusive watches and jewelry. The suites at The Duke become the stage for a selection of premium brands that excel in craftsmanship, innovation, and entrepreneurship. Meet the partners.

Floot Concepts

Floot Concepts creates exclusive water experiences where slowing down, relaxation, and genuine connection take center stage. Based on an innovative vision of watersports, they developed Floot – a floating lounge that brings people closer to each other, the water, and their surroundings. Each design combines silence, comfort, and intuitive use with modern Dutch design. With high-quality craftsmanship and an eye for detail, they build sustainable Floots in the Netherlands that do not just sail, but create a distinctive experience.

Van Loon Galleries

Van Loon Galleries presents its art collection in an environment where aesthetics, quality, and experience come together. The gallery offers a platform where art meets its most natural audience and where the passion for high-quality art takes center stage.

Bang & Olufsen Henri Tibosch

Bang & Olufsen Henri Tibosch takes visitors into the world of high-end image, sound, and design. With personal attention, craftsmanship, and a passion for technology, the family business helps customers make music, television, and smart living an integral part of their interiors. From initial advice to custom installation, everything revolves around experience, comfort, and aesthetics. For over 40 years, the company has been elevating the home experience with exceptional image, sound, design, and ease of use.

Personalized B&O speakers with luxury materials such as wood and aluminum

The Duke

The Duke is an estate where golf, gastronomy, hospitality, and business meetings come together. Whether you come to golf, network, celebrate, or relax, quality, Brabant hospitality, and personal attention take center stage here. The golf course forms the heart of the business club for entrepreneurs. The clubhouse feels like a second home and offers an accessible and stylish environment. The suites combine comfort, tranquility, and luxury. Refined gastronomy takes center stage in restaurant The Charles. From intimate gatherings to large-scale events, everything is taken care of down to the last detail. The Duke offers a complete experience for every special moment.

HEUVELLUCCI

HEUVELLUCCI is a Dutch luxury silk label founded by Tatiana van den Heuvel. The brand offers kaftans, nightgowns, and pajama sets made of pure Italian silk, designed in the Netherlands and handcrafted in the EU. One of the iconic designs is the kaftan: a kimono-inspired robe with a relaxed and elegant fit that lends a festive look to both loungewear and beachwear. For women who love a touch of glamour in every moment, HEUVELLUCCI creates timeless pieces where craftsmanship, fit, and prints come together.

Fever-Tree Premium Mixers

Fever-Tree develops premium mixers specifically designed to bring out the best in high-quality spirits. Founders Charles Rolls and Tim Warrillow travel the world in search of the finest natural ingredients. The brand is served in 7 of the 10 best restaurants in the world and was named both 'Most Trending' and 'Most Selling' mixer worldwide for the tenth consecutive year in 2024.

Tuuci

Tuuci presents an exclusive outdoor experience where design, innovation, and comfort take center stage. The internationally leading brand has been designing high-quality outdoor lifestyle solutions for nearly 30 years and is known for luxury parasols and outdoor furniture of exceptional quality, inspired by life at sea. Tuuci is active worldwide in hospitality, residential projects, and the maritime sector.

Dubai-Property.nl

Dubai-Property.nl is the number one Dubai real estate agent in the Netherlands and ranks among the top international real estate brokers. With over 18 years of experience and in-depth knowledge of taxation, laws and regulations, and returns, they guide Dutch investors from A to Z when investing in real estate in Dubai. Thanks to exclusive partnerships with leading project developers, the team offers complete peace of mind regarding purchase, leasing, management, and exit strategy.

Hoefnagels

Hoefnagels connects exceptional cars with discerning enthusiasts. The company's mission is built on a foundation of experience, an extensive professional network, and an unwavering passion for automotive perfection. With a personal and no-nonsense approach, Hoefnagels guides collectors and enthusiasts in finding exclusive cars, from luxury vehicles to rare exotics.

Travel Legends

Travel Legends creates exclusive travel experiences that go beyond standard trips. From wild camping in the desert and swimming with orcas to a sunrise balloon safari and a helicopter flight over the Great Wall of China. Personal advice is central: experienced travel specialists put together a fully tailor-made trip with the client, supported by a global network of local partners.

Kamado Joe International

Kamado Joe International is known for high-quality ceramic kamado barbecues that combine innovation, versatility, and exceptional cooking performance. The brand has reinvented the traditional kamado with smart innovations such as the Divide & Conquer® Flexible Cooking System. From low & slow barbecuing to grilling, smoking, and baking, Kamado Joe offers a complete outdoor cooking experience.

Special 45

Spéciale45 creates exclusive custom city cars where design, individuality, and craftsmanship take center stage. The brand transforms vehicles such as the Fiat Topolino, Citroën Ami, Opel Rocks-e, and Birò into unique lifestyle objects, fully personalized in color, finish, and interior.

The House of Insurance

Het Huis van Verzekeringen was founded in 2022 by Sandra Nooyen and focuses on wealthy private individuals, family offices, investors, and companies. With tailor-made solutions for real estate, business insurance, and special assets, the firm distinguishes itself through comprehensive policy conditions, short lines of communication, and high accessibility.

Jan-Willem Krijger

Jan-Willem Krijger is a Dutch artist with over fifty years of creative experience. His sculptures are characterized by flowing lines, pure forms, and a monumental appearance. He works with bronze, stainless steel, polyester, and painting, creating timeless artworks that radiate tranquility, harmony, and dynamism.

Luxury Escapes & Estates

Luxury Escapes & Estates presents a selection of world-class brands within the travel and second home segment. The concept brings together exclusive destinations, luxury resorts, high-end vacation homes, and unique travel experiences, with outstanding service and unforgettable experiences at its core.

Popup Padel

Popup Padel brings sport, competition, and experience to any location with mobile padel courts that can be quickly set up for events, activations, and temporary venues. The concept combines sporting challenge, networking, and entertainment in an accessible and energetic experience.

Van Tilburg Fashion & Sport

Van Tilburg Mode & Sport is the largest independent fashion retailer in the Netherlands. With more than 800 carefully selected brands, the family business offers the latest collections for women, men, and children. Personal service, craftsmanship, and a complete shopping experience are central to their philosophy.

Technogym

Technogym is the global market leader in high-end wellness solutions, where Italian design, advanced technology, and ultimate training performance come together. The brand creates complete, custom-made home gyms that seamlessly complement exclusive interiors and a luxurious wellness experience.

ROAV Benelux

ROAV was designed in Los Angeles based on the conviction that sunglasses should always be with you. With an ultra-thin frame of just 0,6 millimeters of stainless steel, polarized lenses, and an innovative screwless hinge, ROAV combines functionality, mobility, and timeless elegance.

ASL Group

ASL Group is a leading player in European business aviation and offers exclusive private jet services for vacations, business travel, and short trips. With a fleet of more than 40 aircraft, the company combines luxury, efficiency, and flexibility, complemented by services such as aircraft management, purchase and sales assistance, and VIP concierge services.

GASSAN

GASSAN stands for diamonds, jewelry, and luxury watches. The family business was founded in 1945 and has represented craftsmanship, quality, and reliability for over 80 years. As an official dealer of dozens of prestigious jewelry and watch brands, GASSAN ranks among the absolute top in the international luxury sector.

Buna D'Or

Buna D'Or is an exclusive golden coffee experience that combines exceptional coffee with pure 23-karat gold. The concept was developed for luxury events, VIP lounges, private gatherings, and high-end activations, where craftsmanship, presentation, and experience come together in a unique coffee ceremony.

OxyHelp

OxyHelp stands for an energetic lifestyle, supported by advanced medical technology. OxyHelp's hyperbaric oxygen chambers offer professional oxygen therapy in which users inhale 95% concentrated oxygen in an elevated pressure environment, supporting the natural recovery capacity of body and mind.

Get Driven

Get Driven is a platform for private drivers with over twenty years of experience in the Netherlands and Belgium. Through the app, users can easily book a driver for business appointments, airport transfers, nights out, or event support. Comfort, reliability, and convenience are central.

YVESKE

Great Book of Greatness is a unique art project by the art collective YVESKE, founded by Yves Gijrath. The book contains 191 portraits and 200 artworks of influential figures from the worlds of entrepreneurship, design, sports, art, and politics. The project combines traditional art techniques with artificial intelligence and is considered a pioneer in hybrid art.

ExperienceTravel

ExperienceTravel is an exclusive travel organization specializing in personalized, tailor-made trips to more than 150 destinations worldwide. From personal travel advice at home to an extensive concierge service: everything revolves around exclusive experiences, complete peace of mind, and unforgettable memories.

Laurent Richard Père et Fils

Laurent Richard Père et Fils has been selecting quality wines from France and Italy for three generations. With a focus on refined Burgundies and elegant summer wines, the family business works closely with regular winegrowers to offer authentic wines with character, balance, and craftsmanship.

This is how musical actress April Darby & Alessandro chose their wedding rings.
It is a symbol of a lifetime together: the wedding ring. Choosing one is often not something that happens overnight. For singer and musical actress April Darby and her husband Alessandro, that journey didn't begin in a display case, but behind the scenes at GASSAN. This is what the process looked like.
Pieter van den Hoogeband: 'always looking for inspiration'
He is regarded as one of the greatest swimmers of all time. A global citizen, yet at the same time strongly connected to Brabant, where he can indulge his love for innovation and collaboration. Meanwhile, Pieter van den Hoogenband continues to seek inspiration. Not only to excel himself, but above all to enable others to do so. Jaap de Groot in conversation with an as-yet-driven idealist.

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This is how musical actress April Darby & Alessandro chose their wedding rings.
It is a symbol of a lifetime together: the wedding ring. Choosing one is often not something that happens overnight. For singer and musical actress April Darby and her husband Alessandro, that journey didn't begin in a display case, but behind the scenes at GASSAN. This is what the process looked like.
Pieter van den Hoogeband: 'always looking for inspiration'
He is regarded as one of the greatest swimmers of all time. A global citizen, yet at the same time strongly connected to Brabant, where he can indulge his love for innovation and collaboration. Meanwhile, Pieter van den Hoogenband continues to seek inspiration. Not only to excel himself, but above all to enable others to do so. Jaap de Groot in conversation with an as-yet-driven idealist.
6 summer escapes in nature
Summer doesn't always have to smell of sunscreen and bustling boulevards. Sometimes it sounds like rustling pines, rippling mountain water, or a gentle breeze through a castle garden. From treehouses high amidst the greenery to tranquil retreats where your schedule melts in the sun: these addresses show just how delightfully luxurious it can be when nature takes center stage.
From desert nights to polar silence: five unforgettable adventures
From sleeping under a sparkling starry sky in the Sahara to floating above the glowing red dunes of Namibia: some journeys are much more than a holiday. They are experiences that change your view of the world and resonate for years to come. For those yearning for silence, adventure, and landscapes that seem to come straight out of a dream, MASTERS has compiled five extraordinary escapades.
Ostreum Group brings refined oyster & caviar experience to MASTERS SUMMER EXPO
During MASTERS SUMMER EXPO, hole 8 wasn't just about a clean swing. Golfers were immersed in an exclusive oyster & caviar experience by Ostreum Group, complete with freshly opened oysters, premium caviar, and a striking Oyster Gin Shot. Behind this refined concept stand two young entrepreneurs with remarkably high ambition: from Zeeland roots to an international hospitality experience that feels at home in any major city around the world.
Summer has officially begun: these are 5 places to celebrate it.
Summer has officially arrived. And although many Dutch people dream of Saint-Tropez, Mykonos, or Ibiza, you don't need to take a plane at all for a stylish summer day. From exclusive rooftops in Amsterdam to beach clubs with a Southern French vibe: these are the places where you’ll want to spend your summer this year.
PARTICIPATION REQUEST