M
NEWSLETTERS
Stay informed about everything happening at MASTERS HQ. On this page, you'll find a complete overview of all our published newsletters. From MASTERS EXPO and the world around it to special stories, inspiring encounters, and everything else we're working on. Everything clearly presented, ready to read at your convenience.
The Netherlands has once again proven to be a surprisingly strong player on the world stage. The prestigious Forbes 30 Under 30 list, an annual selection of young talents under 30 who are making a difference worldwide in various sectors, features a striking number of homegrown names this year. These are the Dutch talents who have secured a spot on the list.
In the run-up to MASTERS SUMMER EXPO, MASTERS speaks to various remarkable companies that are making their mark on the event. This week: Harco van Uden from ExperienceTravel, on the latest travel trends, the shift from vacations to experiences, and why reserving sunbeds with towels seems to be a thing of the past for good.
There are already well over one and a half million Genesis models on the road worldwide, but the Netherlands remained off the radar for a remarkably long time. Until now. At Bernardus Golf in Cromvoirt, the Korean car brand is setting wheel on Dutch soil for the first time. MASTERS was one of the first to get behind the wheel.
The list of lists is back. Business magazine Forbes has once again published its annual ranking of the world's richest people, with a surprisingly large group of newcomers. At the same time, several well-known tech billionaires remain firmly at the top. Who will be calling the shots in this year's global billionaires' club?
Greatness isn't a trend, it's an attitude. And sometimes even an act of resistance, in a time when everything seems to be getting faster, louder, and more fleeting. MASTERS chooses quality over quantity, vision over volume, lasting value over fleeting attention. Back to GREATNESS isn't a nostalgia for the past, but a return to the core of what truly endures. The LXRY List 2026 is the tangible result.
This week, the top Dutch gastronomes gathered in Utrecht for the Gault&Millau Awards ceremony. Alongside titles like Chef of the Year and Young Chef of the Year, the brand-new restaurant selection was also launched. With 908 entries, a significant increase compared to 2025, the guide confirms that the Dutch culinary scene is more ambitious than ever. The most striking new names?
Tomorrow, the winter spectacle kicks off in Milan and Cortina d'Ampezzo. Sports journalist Jaap de Groot has dusted off his crystal ball and ventures a prediction: how many times will the Wilhelmus be played in the Italian snow? If it were up to him, we'd return to our little frog country richly rewarded...
Almost everyone who visits Japan for the first time does it this way. Tokyo, Kyoto, Osaka. It makes sense. Big cities, enormous cultural differences, fantastic food. But if you look a little further and are willing to take a short detour, you'll find a place that makes you feel Japan in a completely different way. Naoshima lies in the Seto Inland Sea. A small island, once inhabited mainly by fishermen. No city, no crowds, no lists. And that's precisely what makes it so special. This isn't a place you rush through. This is an island where everything moves more slowly. Where art, architecture, and landscape don't try to drown each other out, but together create an experience.
MASTERS EXPO has closed its doors. For five days, it was a constant coming and going of familiar faces, prominent figures, and the many thousands of business associates of the participating organizations. From December 11th to 15th, approximately 40.000 guests, associates, partners, ambitious students, collectors, and enthusiasts from the Netherlands and abroad visited the vibrant fair of great business and craftsmanship. A unique fusion of art, encounters, hospitality, craftsmanship, technology, and entrepreneurship. A business paradise where greatness was paramount.
Fabulous Friday at MASTERS EXPO. A day of special encounters and opportunities to meet the faces behind global brands. Live broadcasts from BNR took place, and the Dutch Dragons podcast was recorded at HOUSE OF GREATNESS. MASTERS organized the Young Entrepreneurs Borrel, where young entrepreneurs gathered for drinks, business, and networking.
On December 11th at 2:00 PM, the doors of MASTERS EXPO officially opened. BACK TO GREATNESS! Launches, premieres, and unique presentations abounded. Corendon announced the winners of the 2025 Corendon Courage Awards, GASSAN launched the GASSAN Certified Pre-Owned, guests enjoyed the Captain's Table by Jaimie van Heije at the HOUSE OF GREATNESS, Range Rover showcased the future of driving, the Netherlands' best Michelin-starred chefs stood shoulder to shoulder at Restaurant M, and much more…
From December 11th to 15th, Amsterdam will unveil the country's most festive business fair: MASTERS EXPO. Here, the visionaries of Delft University of Technology will meet the master diamond cutters of GASSAN; where star chefs will cook side by side. This year, charity support will go to the Disabled Sports Fund. Countless restaurants will tantalize the senses, while unique journeys will whisper of worlds waiting to be discovered. Yes, this is the place where talent and timeless family businesses meet in an atmosphere of warmth, inspiration, and elegance. MASTERS EXPO celebrates entrepreneurship, and its doors are now open.
For many, their introduction to South Korea likely begins with a viral music video or a captivating Netflix series. But those who truly get to know the country will discover a place brimming with diversity and character. According to Fleur from Travel Legends, South Korea's strength lies in its multifaceted nature: from bustling Seoul to serene tea plantations, from hanok villages to hiking through national parks, and of course: Jeju. It's precisely this versatility that makes South Korea a deserving spot on your travel wish list. And certainly not at the bottom.