PARTICIPATION REQUEST '26
MASTERS STORIES

Countdown to MASTERS SUMMER EXPO: What to expect

MASTERS SUMMER EXPO takes place from Thursday, June 11 to Sunday, June 14, 2026, at The Duke in Nistelrode, amidst the Brabant countryside. The location will be transformed into an exclusive summer paradise. Here, a unique gathering of prominent (international) guests, influential locals, CEOs, family business owners, VIP associates, and visionaries will take place. The weather forecast is good, the partners are ready, and together we celebrate the start of summer at one of the most beautiful locations in the Netherlands. Here is what you can expect.

The National Summer Drinks

The summer drinks of the year. A unique, grand, and exclusive invitation-only gathering. Connecting and sparkling. A social event where the top of the Dutch business world comes together. While enjoying exquisite wines, bubbles, and bites, we celebrate the start of summer together at The Duke in Nistelrode. Toasting, doing business, and networking, hosted by the MASTERS EXPO organization.

Date: Thursday, June 11 | 17:00 – 21:00
Dress Code: Summer Chic

Brabant Bruist

Brabant Buzzes during MASTERS SUMMER EXPO. On this day, everything revolves around Brabant hospitality, entrepreneurship, and Burgundian enjoyment. At one of the most beautiful locations in the Netherlands, entrepreneurs, family business owners, visionaries, VIPs, and bon vivants come together for a convivial day full of networking, gastronomy, and good times. Together with you, we celebrate the start of summer.

Date: Friday, June 12 | 12:00 – 22:00
Dress Code: Summer Chic with red/white accents

Royal Saturday

Royal Saturday during MASTERS SUMMER EXPO. On this special Saturday afternoon, everything revolves around the good life. At one of the most beautiful locations in the Netherlands, gastronomy, lifestyle, golf, and good times come together in a relaxed weekend setting. Together with you, we celebrate the start of summer.

Date: Saturday, June 13 | 12:00 – 18:00
Dress Code: Summer Chic

VIP Night

An exclusive Saturday evening on June 13, 2026, at The Duke in Nistelrode. This evening will be a celebration of style, inspiration, exclusive company, and the start of summer, with sublime bubbles, refined wines, special bites, and captivating live entertainment at one of the most beautiful venues in the Netherlands.

Date: Saturday, June 13 | 20:00 – 00:00
Dress CodeCocktail Chic

The Burgundian Feast

The Burgundian Festival is a day full of conviviality, taste, and surprises. Stroll past culinary stands, sample special wines and delicacies, play a game, meet new people, and enjoy music, entertainment, and warm Brabant hospitality. Together, we celebrate the start of summer.

Date: Sunday, June 14 | 12:00 – 20:00
Dress Code: Burgundian Chic, hats are appreciated

YVESKE Cup

The private golf event YVESKE Cup takes place on the beautiful golf course of The Duke.

Date: Saturday, June 13, 09:30 – 18:00


The partners

At The Duke, you will discover an inspiring, MASTERS-worthy selection of exceptional lifestyle brands and businesses. During this exclusive, invitation-only event, you will experience everything from watchmaking to art, and from leisure to travel. And all this in the enchanting setting of The Duke.

View the participating brands of MASTERS SUMMER EXPO here.

Map

The Duke is being transformed into an exclusive summer paradise. Indoors and outdoors, everything revolves around enjoyment, discovery, and meeting people, stimulating all the senses.

View the floor plan of MASTERS SUMMER EXPO here

What to do

There is something to experience everywhere during MASTERS SUMMER EXPO. The latest edition of MASTERS Magazine is being launched, refreshing summer wines and delicious snacks are ready to be discovered, and Brabant's finest watch and jewelry collection shines. Be inspired by extraordinary works of art, put together your next bucket list trip, and discover the latest fashion. Admire exclusive cars. And there is much more to discover.

View the MASTERS SUMMER EXPO program here.

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This is how musical actress April Darby & Alessandro chose their wedding rings.
It is a symbol of a lifetime together: the wedding ring. Choosing one is often not something that happens overnight. For singer and musical actress April Darby and her husband Alessandro, that journey didn't begin in a display case, but behind the scenes at GASSAN. This is what the process looked like.
Pieter van den Hoogeband: 'always looking for inspiration'
He is regarded as one of the greatest swimmers of all time. A global citizen, yet at the same time strongly connected to Brabant, where he can indulge his love for innovation and collaboration. Meanwhile, Pieter van den Hoogenband continues to seek inspiration. Not only to excel himself, but above all to enable others to do so. Jaap de Groot in conversation with an as-yet-driven idealist.
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