BMW presents its flagship

Upon entering Hall 12, BMW's flagship car is already glaring at you. For at MASTERS EXPO, the brand is presenting the new, all-electric i7. But the new XM-which will not actually appear until 2023-can also be admired on the booth.  

The car will not appear until the spring of 2023 , but at MASTERS EXPO you will have a unique opportunity to get acquainted with this gem in advance. The BMW XM features plug-in hybrid propulsion with an M TwinPower Turbo V8 gasoline engine and a powerful electric motor that combine to produce 653 horsepower. So the new model is pretty fast we can say; from standstill you sprint to 100 km/h in 4.3 seconds, while the distinctive 8-cylinder soundtrack sounds from the sports exhaust system.

Personal preference 

The control panel on the center console of the BMW XM contains controls that allow the driver to change the driving experience according to personal preference. For example, for the first time there is the M HYBRID button, which allows you to select the desired combination of the gasoline engine and/or electric motor. Furthermore, there is a Setup button that gives direct access to the settings of the drive, chassis, steering, braking system, M xDrive and the degree of regeneration of energy when braking.

BMW i7

With the all-new BMW 7 Series, BMW paves new roads to driving pleasure, comfort for long journeys and a level digital experience world. Central to this is the all-electric flagship, the BMW i7.

In this car, it is enjoyment for both driver and passenger. The driver is most likely to experience the model as a dynamic driving sedan and the passengers can enjoy the luxurious ambience in peace and quiet.

Home Cinema

For example, in the new BMW 7 Series, you have the BMW Theatre Screen in the rear that extends down from the headliner. With its 31.3-inch touchscreen, 8K resolution, Bowers & Wilkins Diamond Surround Sound System with optional shakers in the seats and 5.5-inch touch panels in the rear doors, it's really just a mobile home theater. The perfect place to stream your favorite movie on the go with the integrated Amazon FireTV.

Occupants of the BMW i7 can additionally enjoy another sound experience: BMW IconicSounds Electric offers the appropriate sound for every driving movement. For the first time, all soundscapes - developed by film music composer Hans Zimmer in collaboration with BMW Group - are available. Your car pretty much becomes your second home....

Want to admire these new gems in real life? Buy tickets for MASTERS EXPO here.